The Moose Hide Campaign is a grassroots movement of Indigenous and non-Indigenous men and boys who are standing up against violence towards women and children. Since 2011, it has grown into a national campaign to engage all Canadians, with more than 1,000 participating communities and organizations. The campaign distributes wearable moose hide pins which symbolize the commitment to challenge violence and advance change.
Since its first year, the Moose Hide Campaign and the Province of B.C. have worked together to expand the movement through unique and ground-breaking approaches that promote gender equity, healthy relationships, and positive ideas of masculinity.